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Success in the fast-paced world of sales and marketing depends on the ability to connect with consumers, understand their problems, and give personalized solutions. Traditional procedures are frequently trial-and-error in nature, relying primarily on intuition and human judgment. In an age that is often defined by data and digital interactions, however, organizations are increasingly turning to machine learning in sales and marketing field to achieve a competitive advantage. As per research by Inkwood Research, the market for artificial intelligence (AI) in marketing, which was estimated to be worth $11.73 billion in 2020 is predicted to increase to $82.70 billion by…
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